HeyGen

HeyGen pays 35% recurring for three months per subscription, with a 30-day tracking window and a $100 minimum. Before you plan anything: SEO and blog-only promotion is not permitted, and you need 5,000+ followers on at least one platform to be accepted.

Read the eligibility rules first

This is the most gated program on this site and the restrictions are unusually specific. HeyGen wants original video content published on social or course platforms such as Instagram, TikTok, YouTube or Skillshare, from creators with at least 5,000 followers somewhere.

Written content sites are explicitly excluded. So is paid search, and so are self-referrals. If you run an affiliate blog rather than a video channel, you cannot use this program regardless of your traffic, and that is worth knowing before you write a review nobody will pay you for.

What you're promoting

HeyGen produces AI avatar video: type a script, get a presenter delivering it, with translation and lip-sync across languages. It sells hardest into corporate training, product marketing and localisation, where the alternative is booking a studio.

Creator and Team plans are the commissionable tiers.

The commission, honestly assessed

Thirty-five percent is a high headline rate, but it runs for three months only. Compare that to Synthesia's 25% for twelve months: on the same subscription value, Synthesia pays roughly two and a half times more over the customer's first year.

HeyGen front-loads. That suits a creator who converts in volume and wants fast returns, and it suits nobody building a long-term recurring book. There's a 60-day verification period before commissions clear, then payment lands in the first three days of the month via PayPal once you're past $100.

A limited-time promotion lifts the rate to 50% between 1 August and 31 October, so check whether it's currently running before you assume 35%.

Who converts

Video creators demonstrating the avatar output to their own audience, and course instructors teaching content production. Because written promotion is barred, the winning format is a short demo showing a script becoming a presenter.

HeyGen vs Synthesia for affiliates

Synthesia is the better program on almost every measure that matters, and it accepts written content. HeyGen wins only on headline rate and only for the first quarter of a customer's life.

Getting approved

Apply through heygen.com/affiliate. Expect the follower threshold and content-format rules to be enforced rather than treated as guidance.

Verdict

A video-creator program, not an affiliate-site program. If you have a channel with real reach, the 35% and any active promotional uplift are worth taking. If you publish written reviews, you are not eligible and Synthesia is the program to write about instead.